Priyanka Chopra invests in online dating app Bumble as it prepares to launch in India

Online dating app, Bumble, is often hailed as the feminist alternative to Tinder’s “anything goes” feel. Just like Tinder, users have to swipe right to match with each other, but unlike Tinder, the first message on Bumble has to be sent by the woman.

What makes Bumble different from other dating apps is this challenge presented to women to make their move first. The user interface is pretty similar in that you upload pictures, put together a little introductory bio and swipe left or right on people’s photos. It’s very easy to use and some people prefer Bumble to Tinder, as users on Bumble appear to want something more serious.

Bumble is now looking to expand its reach into India. There are safety and security concerns over the use of online dating apps in India and there is currently a push by firms to make women feel safer using dating apps in India. As an added security feature, Bumble has now introduced photo identity verification, which should mean you don’t up speaking to a catfisher or a scammer!

Indian actress, Priyanka Chopra, has recently invested in the online dating app.
The “Quantico” actress said her investment was an effort to help change gender disparity in the tech industry, Economic Times reported.

She tweeted: “A new chapter for me! I am so excited to partner with @bumble and @holbertonschool as an investor. I’m honored to join two companies that strive to expand gender diversity in the tech space, and make a social impact for the greater good… let’s do this!!

This article on the BBC website tells you more about Priyanka Chopra’s role as an investor and as an advisor to Bumble:

http://www.bbc.co.uk/news/world-asia-india-45741811

You can also read my review of Bumble, along with my review of six of the other main online dating apps, by purchasing my book, Love At First Swipe. Here is the Amazon link:

https://www.amazon.co.uk/dp/1912615460/

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Author: Gareth Fosberry

Author of "Love At First Swipe", Writer, Dating Blogger, Relocation Expert, Golfer, Football Coach, Music Lover

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